IPRONA - The Fruit Company
In love with fruit since 1981
With 40 years of experience serving a dynamic, international clientele, IPRONA is the peerless supplier of any fruit-specific ingredients you need to take your business to the next level. Thanks to our passion for fruit and zeal for the latest in innovation, we are able to offer a wide array of products including:
- Berry, citrus and tropical fruit concentrates
- Nutritional, standardised red berry extracts of European origin
- Tailormade compound solutions
Our quality is always and unconditionally guaranteed.
That makes us your first-choice partner for food, beverage, nutrition and health.
IPRONA PARTNERS WITH NORTHUMRIA UNIVERSITY
IPRONA has partnered with Northumbria University to study the effects of CherryCraft® European Tart Cherry Extract on sports recovery. The three-year research collaboration will investigate the potential for the extracts to address fatigue and improve recovery from athletic exertion.more
Northumbria University is a leading academic center for sports and exercise research. Having worked in the space for 40 years, the research center is now one of the top 10 sport universities in the UK and has a growing reputation for international research excellence. That reputation led IPRONA to partner with Northumbria University’s Department of Sport, Exercise and Rehabilitation to study CherryCraft®.
Led by Glyn Howatson, Professor in Human and Applied Physiology at the university, a research team will run a series of clinical studies of the sports recovery benefits of the extract. Howatson’s earlier work has contributed to support of numerous international athletes including Olympic medallists.
The ability to recover quickly from exercise is crucial to athletes who train or compete on single and consecutive days. A quick recovery can reduce resting times between exercise and enhance overall athletic performance, driving a search for products that can accelerate the process. That search has led researchers to naturally derived polyphenol-rich compounds, which help recovery due to their high anti-inflammatory properties and antioxidant content. The Vistula cherries used to make CherryCraft® are rich in polyphenols and previous work has shown tart cherry extracts improve recovery from damaging bouts of exercise by attenuating declines in muscle strength and by reducing pain.
The Northumbria University studies will provide more evidence of the effect of CherryCraft® and assess the bioavailability of the extract to determine the optimal dose. IPRONA makes CherryCraft® using whole cherries and its proprietary water extraction technology to serve the sports recovery market, resulting in a full-spectrum extract that is standardized to 9% polyphenols.
We will be glad to keep you up-to-date on this study if you write us an email at firstname.lastname@example.org.
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Founded in 1981
Lana, South Tyrol, Italy
Success in over 60 countries
Products developed for specific applications
Technologies for gentle fruit processing